Lianne Cornell is a seasoned marketing leader with extensive experience in digital strategy, audience growth, and brand development. She has spent over a decade helping organizations refine their messaging, expand their reach, and engage their audiences more effectively.

Before joining Generis as Chief Marketing Officer in 2022, Lianne led her own strategic marketing consultancy, where she provided executive-level strategies to small businesses, churches, ministries, and non-profits. Previously, she served as Chief Marketing Officer at Giving Company, overseeing marketing and product strategies for five faith-based brands such as iDisicple, Christian Cinema, Family Christian, and Dove.org. Earlier in her career, she held multiple leadership roles at The HoneyBaked Ham Company’s corporate headquarters, culminating in her role as Director of Direct-to-Consumer, where she led national marketing initiatives and customer engagement strategies.

Lianne holds a Bachelor of Arts in Public Relations from Auburn University. She and her husband, Skip, live in Cumming, Georgia, with their two sons, Wells and Brooks. Their family is actively involved at North Point Church, where they enjoy worshiping together. Outside of work, Lianne enjoys playing tennis, Bootcamp-style workouts, boating on Lake Lanier, and cheering on her kids in their various competitive sports.