Joe Brand, CFRE
Senior Generosity Strategist
Meet Joe Brand
Joe Brand has been with Generis for over 16 years, with a strong focus on church and nonprofit fundraising. These initiatives have led to multiple facility and ministry expansion projects across the US. He has extensive experience in capital campaigns and generosity development in churches and Christian nonprofits. He completed his undergraduate work at the University of Georgia in preparation for a teaching career. This path was interrupted by a four-year stint with Cru, working with college and career aged students around the world. His graduate work in Higher Education Administration was at Azusa Pacific University. For the next seven years he worked in universities in California and Indiana. He held staff positions at large churches in Atlanta before continuing his work with college students with Mission to the World, the mission sending agency of the Presbyterian Church in America. He served as the Advancement Director at an Atlanta area K-12 school for three years, is a graduate of Boston University with a Certificate in Professional Fundraising, and a member of both the Atlanta and National chapters of the Association of Professional Fundraisers (AFP).
SERVICES
- CAMPAIGN
- Coaching
- Generosity Assessment
No matter the size of your God-inspired dreams, it can be daunting to think about chasing down the necessary resources. The truth is that while vision almost always exceeds current realities, the means to support your vision is within your grasp.
With Generis, you’re not alone. Our customized Campaign approach will help you assess, rethink and reframe your current reality, allowing you to reach your specific goals while also establishing a foundation for increased generosity overall.
Let’s be honest; there are times when one-on-one guidance, encouragement and accountability brings out the best in us and accelerates our ability to chase down those big, audacious dreams. The Generis Coaching experience is designed to align with your greatest needs and is delivered over a period of time that makes the most sense for you.
When you know something is “off” but you’re not sure what it is or where to start, an Assessment is the perfect solution! You will gain a comprehensive picture of what’s working, what’s struggling and where to focus your efforts.
RESOURCES

A Time To Be Profoundly Grateful
Annual Giving Statements 2020 Edition
It was a year that no one saw coming and it was fraught with challenges around every corner, yet your givers showed up and moved your ministry forward. Expressing profound gratitude for their extreme faithfulness is the right thing to do.

Fund the Vision
Most churches have a God-sized vision, but are left paralyzed wondering how to fund the vision. If you are leading a church that feels stuck in the area of giving and generosity, this eBook will provide practical steps that you can implement into the life of your church in order to accelerate giving.